AI Insights · Timothy · January 2023
Top 5 Personal Finance Budgeting and Planning Apps in South Africa Q4 2022
Explore the performance of the top five personal finance budgeting and planning apps on a unified platform in South Africa during Q4 2022. Get insights on weekly downloads, revenue, and active users.
In Q4 2022, personal finance budgeting and planning apps saw varied performance metrics in South Africa. Below, we dive into the weekly downloads, revenue, and active user trends for the top five apps, based on data from Sensor Tower.
22seven: Budget, Track & Save experienced a steady weekly revenue, fluctuating around $5 to $7. Downloads peaked at 1K in late October, while active users saw a slight decline from 3.2K at the beginning of October to 2.6K by the end of December.
Splitwise showed an increase in weekly revenue, peaking at $112 in the last week of December. Downloads rose significantly, reaching over 1.1K in the final week. Active users also increased from 2.4K in late September to 3.2K by the end of December.
My360 powered by Standard Bank had fluctuating download numbers, starting strong at 2K in early October but dropping to around 200 by the end of December. No revenue data was available for this app.
Budget planner—Expense tracker saw a notable increase in weekly revenue, peaking at $72 in the last week of December. Downloads varied, with a peak of 454 in late October. Active users remained relatively stable, hovering around 800 to 900 throughout the quarter.
Wallet: Budget Expense Tracker had weekly revenue fluctuating between $53 and $111, with a significant peak in late October. Downloads were relatively stable, around 200 to 300, with a slight peak at 381 in late October. Active users saw a slight decrease from 1.2K in late October to 1.1K by the end of December.
The data presented comes from Sensor Tower, providing a comprehensive look at the performance of these top personal finance apps in South Africa. For more detailed insights, visit Sensor Tower’s platform.
